Nathalie hayashi biography sample

Described as “a rare polymath with deep expertise in tech and psychology”, Nathalie draws upon a rich background in human behaviour, web design and the arts, to offer a unique vantage point from which to examine the complex challenges we face today. Having studied psychology and worked as a web designer early in her career, she wanted to map out a comprehensive framework through which to understand online behaviour – a process that culminated in the publication of the international best-seller, Webs Of Influence: The Psychology of Online Persuasion (Pearson).

Adopted as the go-to manual by business leaders and universities alike, Webs Of Influence has been translated into 7 languages, and alongside her new book, Business Unusual: Values, Uncertainty and the Psychology of Brand Resilience, serves as the cornerstone for Nathalie’s work with clients including Google, Accenture, Unilever and Harvard Business Review, among others.

A popular speaker, consultant and facilit Portraits - Nathalie Hayashi - Flickr ZUTA